Streamlining workflow for industrial designers
Ground Control was a newly founded startup on a mission to build a web-app that simplifies project management for industrial designers working in an agency.
Team
UX Designer (Me)
Founder
My responsibilities
User research
Wireframing
Prototyping
User testing
Tools
Figma
Timeframe
12 weeks
Working closely with the founder, I was involved in:
Interviewing 5 industrial designers and observing their day-to-day work routines
Assigning themes to pain points and opportunities identified.
Mapping the existing workflow to notice areas where time was being lost to non-creative tasks.
Iteratively designing and testing wireframes with the industrial designers to explore whether they would address pain points.
Designing high-fidelity UI (based on earlier prototypes) for development.
In the month of pilot running, the industrial design agency had:
The highest monthly revenue in the year to date
Reduced project lead times based on tracked time by 10% on average
Early on, the high-fidelity prototypes I designed in Figma showing conceptual features contributed to the pitch that resulted in a pre-seed investment from a venture capital.
